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A/B-tests

Increase the effectiveness of your newsletters

What topics are more likely to be opened, what CTA works, what time is the best to send the newsletter? A/B-tests will help you learn what works best with your audience
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Find out
what the audience
is interested in

Test hypotheses to increase open rate and learn which topics and what sending time work best

Find out
what kind of content
helps you sell

Check which banners, texts and buttons influence decision making

Test ideas
systematically

Make marketing decisions based on statistics, not guesses - and implement only these elements that received a good response from your audience

Test
different elements
of the newsletter

Choose a catchy email subject line
Formulate a few subject lines and see which one leads to more opens
Send emails at the right time
Test your sending time to see when it will be opened by as many subscribers as possible
Create content that encourages the customers to buy
Compare different newsletter design and content options and see which one brings in the most conversions
Find out who subscribers want to communicate with
Check which sender name your audience responds better to

Test any
combination
of parameters

The MVT (Multi Variable Testing) option is available for the Sendsay Marketing tariff plan

How it works

1

Create different
versions of the email

Replace the element you want to test in them: for example, the email subject line

2

Choose the audience

Specify the size of the test group and set the conditions for selecting the winner

3

Send newsletters

And evaluate the result yourself or trust the system to do so

Boost email conversion rate
Test your first newsletter now

Stability and Security

Your emails
will go to inbox

We are careful about what we send. Email providers trust us, so 99.99% of emails reach their recipients

Sanction-Proof

Our office and servers are located in Russia, with prices tied to the rouble. There is no chance that any foreign companies or services would affect the stability of the platform

Your data is protected

We have been checked by security services of top Russian banks

Our customers

Both retail and small businesses as well as banking and government services trust us with their newsletters