A/B-tests
                                                                                                    Increase the effectiveness of your newsletters
What topics are more likely to be opened, what CTA works, what time is the best to send the newsletter? A/B-tests will help you learn what works best with your audience
                                                            Find out 
 what the audience 
is interested in
                                                Test hypotheses to increase open rate and learn which topics and what sending time work best
Find out 
 what kind of content 
 helps you sell
                                                Check which banners, texts and buttons influence decision making
Test ideas 
 systematically
                                                Make marketing decisions based on statistics, not guesses - and implement only these elements that received a good response from your audience
Test 
 different elements 
 of the newsletter
                                
                                        Formulate a few subject lines and see which one leads to more opens
                                    
                                                                                                                
                                        Test your sending time to see when it will be opened by as many subscribers as possible
                                    
                                                                                                                
                                        Compare different newsletter design and content options and see which one brings in the most conversions
                                    
                                                                                                                
                                        Check which sender name your audience responds better to
                                    
                                                                                                                Test any 
 combination
 of parameters
                                                The MVT (Multi Variable Testing) option is available for the Sendsay Marketing tariff plan
How it works
1
                                                                Create different 
 versions of the email
                                                                                                                        Replace the element you want to test in them: for example, the email subject line
2
                                                                Choose the audience
Specify the size of the test group and set the conditions for selecting the winner
3
                                                                Send newsletters
And evaluate the result yourself or trust the system to do so
Boost email conversion rate
                                                                
                            Test your first newsletter now
                        
                    
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